Eloquii Gets $15M for Biz Growth

Plus-size retailer Eloquii has acquired $15 million to help the brand continue growth, according to a report on WWD.

Two new investors are helping Eloquii go onward and upward, as well as their existing investors. Eloquii was briefly a part of The Limited in 2011, but was revivived by investors two years ago.

Plans for the plus-size label includes investing in the catalogue and content, and testing in categories, styles and sizes not yet sold by Eloquii. A brick-and-mortar store is in the distant future, but not in this round of growth.

Next week, Eloquii will launch its first-ever bridal collection in a collaboration with bridal label Stone Fox Bride.