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Dia & Co Names New COO



Extended size subscription brand Dia & Co has named Valerie Hoecke as its new chief operating officer, according to Bizwoman.com.


Hoecke will be responsible for the day-to-day execution across all teams at Dia & Co. She will have a hand in translating Dia’s mission, vision, and brand direction of industry-wide size inclusivity into a company-wide strategy.


Before Dia & Co., Hoecke was the global chief digital officer for LVMH Perfumes & Cosmetics, leading e-commerce and digital acceleration for 16 brands.



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